Upper Hutt grocery business, Plenty foods at Brewtown, is inviting local people to become Founding Owners through a new equity crowdfunding campaign on PledgeMe.

The campaign is intended to support the company’s next stage of growth. Plenty foods says the investment will help strengthen the business, improve its systems and technology, and enhance the customer experience as it works towards its five-year business plan.

Plenty foods has established itself as a fresh grocery alternative for Upper Hutt shoppers since opening nearly a year ago. The locally owned supermarket says its focus has been on offering choice and value while building a strong connection with the community.

Support from customers across Upper Hutt has helped the business build a foundation during its first year. Plenty foods will mark its first birthday on 6 November and is asking the community to help shape its next chapter.

The company describes Founding Ownership as an opportunity for customers and other supporters to invest in a business they know and want to see succeed. As with any investment, prospective investors should review the information provided through the campaign before making a decision.

More information about the offer, including the campaign details, is available on the Plenty foods PledgeMe campaign page.

A “thank you” to Lisé Hutcheon from Plenty foods for sending this article to The Upper Hutt Connection.

21/10/26